LeVeL33 is the world's highest microbrewery in a building, perched 149 metres above Marina Bay Financial Centre in Singapore. It's also one of the city's most serious sustainability practitioners — tracking its carbon footprint, brewing on-site to eliminate packaging waste, upcycling spent grain into pasta and bread, and sourcing locally wherever possible. The custom LeVeL33 coasters on every table? Made from recycled tire rubber, by Indosole.

A Singapore Icon Built on Circular Thinking

LeVeL33's sustainability philosophy isn't a marketing page — it's embedded in the operation. Their microbrewery has saved approximately 3 million bottles and cans by serving beer directly from tank. Kitchen waste is minimised by using every part of every ingredient. Menus are printed on 100% recycled paper. Napkins are compostable. Even the tables are crafted from Singapore African Mahogany sourced from the city's own urban landscape.

It's a program built on the idea that every detail matters — which is exactly where the Indosole coasters come in.

The Coasters: Discarded Tires, Made Beautiful

Around 1.6 billion tires are discarded globally every year. LeVeL33's collaboration with Indosole takes that waste stream and turns it into something you'd actually notice on a table at one of Singapore's most celebrated venues. The coasters are made entirely from recycled tire rubber — waterproof, durable, minimal, and custom-branded with the LeVeL33 identity.

As LeVeL33 puts it on their sustainability page: the collaboration with Indosole transforms discarded tires into rubber used for items like their new coasters. It's a small detail that sits within a much larger commitment — and one that's visible to every guest who picks up their drink.

Shop Indosole's recycled tire coasters here.

Why This Partnership Makes Sense

LeVeL33 and Indosole share the same underlying belief: that the most interesting creative challenge in business right now is figuring out what to do with the things we've already made. LeVeL33 turns spent grain into fresh pasta. Indosole turns discarded tires into soles — and now coasters. Neither company is waiting for waste to become someone else's problem.

For Singapore, where sustainability credentials are increasingly a driver of where people choose to eat, drink and stay, this kind of visible, tangible commitment carries weight. A coaster that says "made from recycled tires" is a story in itself.

Indosole's Custom Coasters for Hospitality

The LeVeL33 coasters are a made-to-order product — custom branded for the venue, produced from the same recycled tire rubber that goes into every pair of Indosole footwear. Indosole's coasters are available for hotels, restaurants, bars and corporate gifting, with custom branding options for venues that want to make their circular values visible at the table.

Alila Villas Uluwatu in Bali has done the same — their recycled tire coasters, also made by Indosole, are part of a broader circular program that has been running since 2019. Read that story here.

Find out more about Level 33 here.

Interested in custom coasters for your venue? Get in touch.