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Upcycling is going Upmarket in Singapore: The Business Times Indosole Feature

The Business Times recently featured a growing number of Singapore eco-conscious designers and entrepreneurs who are upcycling - turning unwanted materials into products of better quality and environmental value.  "The potential to harness waste and upcycle them into quality products has spawned a new kind of creative entrepreneur in all industries." Indosole were proud to be included... "Flip flops by Indosole, for one, are made of repurposed rubber tires. It was founded by Kyle Parsons, who happened to buy a pair of sandals with soles made from motorbike tires in Bali and was appalled by the number of waste tires that end up in landfills. In third world countries, they are a cheap alternative to fuel, but burning them releases...

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