Our Story – Indosole Singapore

The Problems

Problem 01
There is a massive amount of tyre waste in the world

Waste tyres sit in stockyards, illegal dumping sites, and even rivers. In tropical countries tyres can become breeding grounds for mosquitoes, which lead to nasty diseases like malaria and dengue fever.
Problem 02
It is nearly impossible for tyres to decompose

Due to their structure, tyres take thousands of years to decompose. So technically the first tyre ever made is still out there somewhere.
Problem 03
Tyres are being burned, leading to toxic oils and fumes

In third world countries tyres are used as a cheap alternative for fuel. This, along with tyres that catch fire due to lightning storms, result in toxic oils and fumes that are harmful for human health. We need to act fast.

Our Solution


We re-purpose these indestructible tyres into the soles of some of the most durable footwear around.

Our Process

INDOSOLE SINGAPORE STORY

The Indosole Singapore story would not be possible without the vision of Kyle Parsons, Indosole founder and CEO. During a trip to Bali some years ago, he purchased a pair of sandals with soles made from motorbike tyres. The unique sandals prompted Kyle to learn more about the worldwide tyre problem, and he found that over one billion waste tyres end up in landfills every year. It was this startling statistic, and what should be done to alleviate this problem that was the impetus to launch the Indosole brand in 2009. To this day, it is the foundation on which Indosole is built. Repurposing rubber tyres, which are consciously sourced from landfills, mechanic garages, and gutters from all around Bali and other islands of Indonesia. We have built continuous relationships based on respect and trust with the original suppliers and artisans employed since the brands humble beginnings.

Indosole Singapore’s Jennifer Gregory is a self-confessed eco-junkie who often [gently] imposes her recommendations for living with less and making changes for good upon her family and friends. Her move to Singapore, from Australia, in 2017 accelerated her mission to seek out businesses and people with a strong ethos of sustainability, after seeing the excessive use of single-use plastics, endless streams of litter, and how little recycling was done of it all.

Having traveled extensively over the last 20 years, Jennifer has experienced first hand the devastating effects of the over-consumption of materials on this planet is having to our natural environment, especially our oceans and coastlines, and the livelihoods of people who live near them, particularly in the third world.

It was a chance meeting with Kyle Parsons, founder and CEO of Indosole, at the opening of the flagship store in Canggu, Bali, on it’s opening day that led Jennifer down the path of bringing Indosole to Singapore. Her enthusiasm to help spread the word of using #businessforgood and Indosole’s incredible capacity to create massive positive impact through their environmental stewardship brought together likeminds and a vision for an even brighter future. She believes that the little red dot is turning green and knowing that two of the most popular styles of shoes worn in Singapore are slides and flip-flops, it seemed well overdue that we should make Indosole available to a growing sophisticated and ethically fashion forward Singapore market.

Here at Indosole Singapore, we are proud to be the custodians of the brand, and all that it stands for. After all, it’s Singapore, and .... Now you can look good and feel even better about wearing them.

Indosole is a certified B Corporation — one of over 1,000 companies using business as a force for good.

Our certification in 2014 is proof that we meet the rigorous standards of social and environmental performance required by the nonprofit B Lab. We are transparent with our operations, routinely providing glimpses of our production process on our social media platforms. We are proud to be a B Corp.

OUR INDO WORKSHOP IS:

Professional

Staffed by professional adult artisans

Safe

Sanitary, safe, and abundant with natural light

Healthy

A positive environment with music and laughter

THE IDEA OF TURNING TYRES INTO SOLES CAME FROM THE INDONESIAN PEOPLE.

Through ingenuity they, like many cultures around the world, managed to turn trash into something functional and new. We are on a quest to magnify this concept, to produce tyre sole footwear on a larger scale, to make it more acceptable to the masses and eventually more preferable. We have continually developed our tyre sole footwear to ensure that it is fashionable and super comfortable. We hope you will join us on our quest to save 1 million tyres from negatively impacting our environment. Come along on our journey by following us on social media and helping us spread the word.

Thanks,
Indosole